Sèchey, a new bottle shop featuring alcohol-free spirits, alcohol removed wine, non-alcoholic beer, mixers, and more, on Wednesday launched their online store. The business is the first Charleston stockist of popular non-alcoholic brands like Kin Euphorics, Ghia, Figlia, and Grüvi. 

The company was founded by downtown resident Emily Heintz, who is a retail and commerce technology veteran. The inspiration for the brand name comes from the French word for dry – sèche. A physical bottle shop, warehouse, tasting room will open in early 2022 in downtown Charleston.

“We are responding to an evolving cocktail culture and the at-home bar movement from the pandemic, where our customers are exploring sobriety, healthy lifestyles and more mindful drinking,” said Heintz. “The innovation by brands in the non-alcoholic and functional beverage category is impressive, and provides a variety of ways to socialize without alcohol but still enjoy a flavorful, stylish craft beverage.”

The assortment at Sèchey includes a connection to Charleston artist Chambers Austelle, who designs the label art for the female founded non-alcoholic beer, Busty Lush.

Sèchey’s 100% alcohol free alternative libations can be found online at www.sechey.com, and can be shipped nationally or delivered free locally to the Charleston metro area.

As scene in: Holy City Sinner

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December 29, 2021 — Maureen Hughes